13/07/2026
We are featured in the latest issue of "Il Poligrafico" with an in-depth article dedicated to Beauty Unboxed, a project created to objectively analyze the sustainability of various lamination solutions applied to premium packaging. The article details a research journey that stems from a question that is becoming
increasingly central to the industry: How can we truly assess the sustainability of a lamination film?
In a market where demand for more sustainable solutions is constantly growing, it is essential to move beyond assessments based solely on perception and adopt concrete, measurable, and verifiable comparison criteria.
Comparing Data for More Informed Decisions
Developed by Mag Data Group in collaboration with Pusterla 1880 and Stratosfera, Beauty Unboxed is an independent comparative study that evaluated seven different lamination solutions applied to the same cosmethic luxury packaging project. The analyses took three key aspects into account:
The goal of the project is not to identify a universally valid solution, but to provide the supply chain with practical tools to better understand the characteristics of different materials and support more informed decisions.
A Contribution to the Future of Packaging
For Mag Data Group, Beauty Unboxed represents an important step forward in its journey of exploration and innovation in the world of lamination, with the aim of promoting an approach to sustainability based on data, transparency, and technical dialogue.
We would like to thank the editorial staff of Il Poligrafico for dedicating space to this project.
Download the PDF of the article HERE or visiting the web site Stampamedia.net
The complete results and comparative conclusions are available upon request. For more information you can contact us at marketing@mag-data.com